The Vision philosophy is the person’s deliberate choice made in favor of the healthy lifestyle, in favor of the whole health. The Vision corporate philosophy is titled Whole Health Option, or WHO for short. That philosophy is based on recognizing the human health as the highest value and understanding health as the harmony of the physical, spiritual, intellectual and social quality of life.
The conditions in which a contemporary individual lives quite often prove to be unfavorable to his or her health. Sometimes they are impossible to change. But still, much of what determines the human health situation is in our control. For instance, one’s diet, sleep duration, one’s social circle and so on. All this is the result of an individual choice made by the person on the basis of the personal value system. It is that value system that defines the person’s behavior, his or her habits, priorities and, overall, what is termed the lifestyle.
The whole health option is the personal choice for a person. But making this choice single-handedly is not easy – help of like-minded people is necessary, since quite often a person has to make that choice in the unhealthy information environment, for instance, haunted by advertising flaunting the consumption of tobacco, spirits, fast food, etc. that destroy health. To withstand such «advertising tyranny» is only possible with the support of the like-minded community whose members have already made their deliberate choice in favor of their health.
By now millions of people the world over can be thankful to the company Vision, upholders of the WHO philosophy for their help in making the proper choice. In this way, by creating the community of «health achievers» the Company is building a beacon whose light will guide all its rational followers.